I’ve been involved with social media marketing for more than a decade - from content creation to paid strategy to community management. Below are a few highlights.


 

2010

I started out my social career writing bad jokes for a juice brand in 2010. Later that year I went to Bonnaroo and helped create content from their tent/stage.

 

 

2014

I led daily content creation for a large tequila brand. Also led creative on a data viz social campaign that tracked all tequila-related tweets on National Tequila Day. The brand won category share of voice by 5x on the day.

 

 

2016

I started a motorsports apparel brand and grew an audience using video.

 

 

2017

I lead creative development and execution on a social + digital campaign that honored thousands of fallen service members on Memorial Day.

 

 

2019 - Present

Since leaving the agency world in 2019, I’ve consulted with brands, helping them use paid and organic social to quickly grow sales online.

I also started a video production company and have made more than 100 short films, testimonials, product and event videos. You can watch a few here.